Facebook is not a billboard. It’s not a magazine. It’s not a store. People do not log into facebook to get sold. It’s not important to know if a facebook business page will be useful for promoting your business. What’s important is asking “Will my customers have great things to say about my business on facebook?”

How do you pay it forward with social media? Check out my top 20 (free ways) & see if you can help me add any.

As everyone flocks to online social networking, blogging and having an online presence with facebook pages, we all have to keep in mind that we’re not just selling but creating stories for our customers and clients. Your online site will showcase what you’re creating and how your service adds value. I love how Gary Vaynerchuk expresses [...]